Location/working model: London (Hybrid) or EMEA (Remote)

We are looking for a Customer Advocacy & References Program Manager to build and scale a global customer advocacy program that turns customer success into compelling proof points, supports sales, and strengthens our market credibility.

This role will own the end-to-end program - from creating customer stories to enabling sales with references and driving joint customer promotion.

Key Responsibilities:

• Build and manage a structured, global customer advocacy and references program
• Define processes, governance, and KPIs to scale the program

• Drive creation of:
  • • In-depth case studies (outcome-driven)
    • Customer success snapshots (1-slide KPI stories)
    • Short customer videos
• Ensure alignment with messaging and sales priorities

• Build and manage a customer reference directory to serve sales efforts
• Support sales with relevant references for active deals
• Manage reference requests and customer engagement

• Develop relationships with key customers for executive references and advisory programs

• Drive joint customer promotion: events, speaking opportunities, Webinars, podcasts, interviews and joint PR on key milestones

• Partner with Sales, Customer Success, Product, and Marketing
• Ensure advocacy assets are accessible and actively used

Requirements:

• 5+ years in customer marketing, advocacy, product marketing, or customer success (B2B SaaS preferred)
• Experience managing customer references and/or advocacy programs
• Strong storytelling and communication skills
• Ability to work cross-functionally and drive execution

Lisa.smith@sapiens.com is your contact for any questions.  We kindly request that you apply via our website or LinkedIn.