✍️ We’re Hiring: B2B Growth Copywriter (Demand Generation)
If you know how to turn messaging into pipeline - not just content - and you actively use AI to work faster, test more, and improve results, keep reading.
We’re looking for a B2B Growth Copywriter to join our global Demand Generation team and own the messaging layer behind our campaigns, landing pages, and ABM programs.
This is not a “blog writer” role.
👉 This is about writing, testing, and optimizing content that drives conversions and revenue - powered by AI.

What you’ll actually do
•    Write and optimize high-performing LinkedIn & Google Ads copy
•    Run A/B tests on messaging, headlines, and value propositions across campaigns and landing pages
•    Own messaging for landing pages (Unbounce) and continuously improve conversion rates
•    Create ABM-focused content for target accounts and segments
•    Support email campaigns and SDR outreach with clear, compelling messaging
•    Develop SEO-driven content aligned with business intent (not fluff)
•    Improve website messaging across solutions, products, and key pages
•    Work closely with demand gen, product marketing, and sales to align messaging with real market needs
•    Use AI tools (e.g., ChatGPT, Claude, etc.) to generate, iterate, test, and scale content faster
•    Continuously experiment with multiple messaging angles using AI to improve performance

What success looks like
•    📈 Improved conversion rates across landing pages and campaigns
•    🎯 Stronger CTR and engagement across paid media
•    🧪 Consistent A/B testing cadence leading to measurable performance gains
•    ⚡ Increased content velocity and testing output using AI
•    👀 Clear AI-driven visibility into what messaging works (and why)
•    💡 Messaging that resonates with target audiences and drives action
•    🚀 Content that contributes to pipeline and revenue, not just traffic

What we’re looking for

•    2–3+ years of experience in B2B copywriting, content, or growth marketing
•    Proven ability to write conversion-focused copy (ads, landing pages, emails)
•    Hands-on experience using AI tools to enhance content creation, testing, and efficiency
•    Strong interest in testing, experimentation, and performance marketing
•    Understanding of B2B audiences and complex products/services
•    Ability to adapt messaging across different personas and industries
•    Experience with SEO content targeting real business intent
•    A mindset of continuous learning, iteration, and optimization
•    Experience working in born in the cloud/cloud native companies - Must have
•    Excellent English skills, both written and spoken

Why this role?
•    You’ll directly impact campaign performance and pipeline growth
•    Work in a team that actively leverages AI to scale marketing impact
•    Be part of a performance-driven growth organization

We offer
•    Opportunity to design and develop complex integration solutions
•    Stable employment – permanent job contract
•    Flexible working hours to help you keep the work-life balance and find time for your hobbies
•    Partnership approach & communication respecting individual needs and employee development plan ideas
•    Possibility to gain professional experience and learn from global industry experts
•    Stable project & diversified working environment
•    Periodical events and contests for employees (business runs, paintball, etc.)
•    Private medical healthcare & Multisport card
•    IT-specific, friendly dress code that you will become a fan of
•    Attractive employee referral program and bonuses 

 
If you’re a copywriter who thinks like a marketer - and uses AI to move faster, test more, and win more - we’d love to talk.

Sapiens is an equal-opportunity employer. We value diversity and strive to create an inclusive work environment that embraces individuals from diverse backgrounds. Please send your resume in English.